About Mathe Communications and Erin Mathe

Erin Mathe
I started my career in Great Falls, Montana in the early 90’s as a TV reporter making $7/hour, listening to the scanner, chasing ambulances and sometimes shooting, writing, editing, producing and anchoring all in a single day. You learn real fast how to get things done. There was no internet yet.

I thought I would jump out of the frying pan and into the fire around 2002. Moving into a public relations career at Carmichael Lynch Spong (now Spong) sounded way easier than news. I was in for a surprise – and a second education.

Leading national campaigns for brands such as American Standard, Cargill, Maytag and Sherwin-Williams and traveling to New York City to coach spokespeople through media interviews proved to be more work than filing a few stories every day, but man, was it fun.

The good news is that my combined newsroom and PR agency experience gives me an inside understanding of what newsroom decision makers are looking for so I can get your company media attention. People think a press release is the way to do it, but often times it’s simply a matter of writing a compelling pitch and reaching out to the right contacts.

I’ve been working for and with local, national and trade media for more than 20 years. I welcome the chance to help you reach your audience through the right media channels.


BohLand Development, Clockwork Active Media Systems, DOJO, ENKI Brewing, FRWD, FABCON, Friends & Neighbors, General Mills, JT Mega, KWP Consulting, Master Communications Group, Olson, The Joint, The Wedge Coop, Salo, Xcel Energy.


  • Media relations
  • Media training
  • Marketing communications
  • Speechwriting
  • Crisis management, planning and response
  • Issue management
  • Internal communications
  • Media monitoring
  • Event planning and management
  • Promotional communications